Turn your passion for sports and entertainment into a rewarding career.
In this program, students will focus on the unique sports and entertainment management
industries. They will be introduced to the variety of sports and entertainment employment
opportunities such as ticket sales, event management or representing a professional
athlete or team. Students will develop analytical, critical thinking, and problem-solving
skills that sports and entertainment industry employers are looking for. Innovative
instruction from professionals and collaborative learning will enhance their experience.
Next Steps
Apply See Program & Courses in Catalog Request Information
Career Outlook in Michigan
| Career Title |
Median Salary |
Annual Openings |
| Public Relations Specialists |
$61,285 |
792 |
| Agents and Business Managers of Artists, Performers, and Athletes |
$65,389 |
33 |
| Marketing Managers |
$128,728 |
589 |
What do Public Relations Specialists do?
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Respond to requests for information from the media or designate an appropriate spokesperson or information source.
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Write press releases or other media communications to promote clients.
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Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.
What skills do Public Relations Specialists have?
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Speaking:
Talking to others to convey information effectively.
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Active Listening:
Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
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Social Perceptiveness:
Being aware of others' reactions and understanding why they react as they do.
Did You Know?
Programs for Public Relations Specialists can lead to other interesting professions, including: